Wright & McGill

In the world of fishing there are mortals and then there are the Fish Gods. The campaign we developed for Wright & McGill celebrates these Titans of fishing and the tools they use to dominate the angling world.

Posters, POS/POP:
Fish Gods

Print Campaign:

Catalog:
Fish Gods

Catalog:
Conventional

Catalog:
Fly Fishing

Print Ads:
Fly Fishing

Website:

Broadcast / Digital